One thing you’ll hear me say again and again is that I’m not trying to rewrite the rules of marketing.…

When people hear me talk about webinars they assume we’re going “direct to sale.” And while I do have webinars…

I get a lot of messages from my email, podcast, and social media friends… Asking me what software I use…

Can service-based businesses launch high ticket offers? Maybe... The answer isn’t as straightforward as you might think. I always try…

Would you like a peak behind the curtain at my low-ticket funnel? Wait...did I say low-ticket?! Yes, I did. You…

“I have no doubt that I’ll be a millionaire in the next 12 months.” Man, do I love hearing that!…

Want to know a secret about fulfillment? Your clients don’t care about deliverables. They care about solving their problems with…

“Spoiler alert: Nobody wants a lawyer until they actually need one.” I love it when an opportunity comes along to…

I got an email the other day from A-list copywriter Justin Goff. He told a story about someone who wanted…